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Tropical Fresh (web)

Tropical Fresh (web) Tropical Fresh (web) Tropical Fresh (web)

Client Overview

Tropical Fresh make a range of Caribbean spice rubs, marinades and condiments.


Tropical Fresh's current site was very content-heavy, with poor navigation and structural layout. The online shop element was confusingly arranged and was performing ineffectively. In essence, Tropical Fresh wanted a complete overhaul of their online presence and website functionality.


Making use of the bold colours in Tropical Fresh's new logo, we designed a vibrant and eye-catching design, with a black bamboo-effect header and block-colour illustation of a beach setting for the footer. The site is coded, as always, to W3C standards for XHTML and CSS, and displays well across all commonly-used web browsers.

All site content is manageable, including page content, navigation, sub-menu's and products. The e-commerce aspect of the project has been put on hold whilst Tropical Fresh set up with a new payment provider - however, 3 random products are displayed on the homepage as a teaser of what's available.

Case Study Tags | website design, ecommerce, content management, php, mysql, paypal integration, arena, css, xhtml

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Artlines Media a full service creative design agency based in High Wycombe.

We specialise in branding & identity design, website design, development & production, e-commerce, content management systems, search engine optimisation, print design and email marketing campaigns.

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Artlines Media Ltd
6 Regius Court
Church Road
High Wycombe
HP10 8RL

Telephone: 01494 372047
Fax: 01494 980243