The Design Process of a Website

Published | 12.53, 11th of February 2011, by Jay Vincent | Design

A fantastic insight into the design process of a web app from Ryan Singer of 37signals.

Ryan Singer at Future of Web Apps, London 2010 from Ryan Singer on Vimeo.

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The importance of brand guidelines

Published | 15.47, 25th of August 2010, by Chris van Aurich | Design

Does your company follow or even have brand guidelines? It is a really important question and one that a very large number of companies ignore. If you are not sure what I mean, brand guidelines are normally developed by the designer in conjunction with the client. They are designed to establish common rules as to how your brand is used in different environments and audiences.

But why is having and sticking to brand guidelines so important?

• They keep your image defined and memorable
• Help relate the promise/memory of your company
• Improve confidence
• Improves awareness
• Creates larger scale impact
• Increases competitiveness within any market place

Making sure you understand your brand, the promise and the memory that it leaves with your audience, will be the determining factor as to the long term success of your brand on and offline.

If you would like to discuss your company's branding and how these guidelines can affect your business call for a chat, or pop in for coffee.

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Design Briefing for SMEs

Published | 14.33, 12th of July 2010, by Chris van Aurich | Design

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All booked for dConstruct 2010

Published | 08.47, 7th of July 2010, by Chris van Aurich | Design

Now in its sixth year, dConstruct 2010 brings together leading industry figures to explore the power of design thinking and show how we can all become just a little bit more creative. Two of the team are all booked up and ready to go, we will report back on what's new in the industry on our return.

 

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How will your website look on an iPad?

Published | 13.39, 28th of May 2010, by Chris van Aurich | Design

With the much awaited launch of the iPad today, I thought we better make sure that everything was up to speed as far as our site goes, and of course, our clients. Testing the site through the Apple SDK 3.2 simulator with support for iPad, from the Apple Developer Centre, we can continue to make sure all our sites work on the latest environments.

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